ACCOUNTEX 2017

Event Overview

ACCOUNTEX is the UK’s largest accountancy show, which sees over 5,000 visitors and 180 exhibitors each year.

For the second time we were briefed to create a bespoke multi-purpose stand for QuickBooks, visible across the whole of Excel for Accountex 2017.

The brief

Our client, QuickBooks, wanted to reinforce their status as an industry leader and further demonstrate to UK accountancy firms the tools and platforms they need to support and grow their clients.

Solution

Working with Ambition Creative across overall design, the build included a space for a delegate theatre and product information zones all of which showcased QuickBooks’ software and products on digital platforms in line with their objectives for 2017.

The 14x14m stand saw over 70sqm of event graphics produced and applied throughout, delivering total brand exposure, as well as demonstration pods.

Branded information totem’s featured at every corner of the stand using Samsung 65” screens, delivering high impact, animated promotions.

We developed a key focal point, through use of a fully rotational sign, which ensured the QuickBooks brand was visible across the whole of London Excel.